When Anthony Smith, the visionary behind The 4 Color, approached us, he was seeking more than just a logo.
Anthony wanted an emblem that could encapsulate the essence, ethos, and deep-rooted values of The 4 Color. He was searching for a visual representation that would do justice to his brand built on passion, craft, color, and storytelling.
An extensive editorial background helped craft Anthony’s unique narrative quality found in his images and has provided countless opportunities to tell the stories of exceptional people and places.
